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Pizza Next Front In Pretzel-Mania
- USA Today, Monday, August 25, 2014 9:20 AM
In a development that was likely inevitable, Little Caesars, the budget pizza chain, plans to roll out the Soft Pretzel Crust Pepperoni Pizza. The $6 large pizza is a limited-time product that hits stores Sept. 1, but if sales are hot, it could become a permanent menu item, says CEO David Scrivano. The move comes as pretzels have found their way into everything from Wendy's burger buns to Blizzards at Dairy Queen. Also, Sonic rolled out a hot dog with a pretzel bun and Dunkin' Donuts put pretzel bread into its sandwiches.
