Around the Net
Facebook Planning A DSP Launch?
- The Information, Tuesday, August 26, 2014 3:43 PM
The Information has posted an article, citing “three people familiar with the plans,” that Facebook “has been pouring resources into Atlas in advance of a big new push with the product, expected to coincide with the Advertising Week trade show in late September.”
According to The Information, one of the new features planned for launch is a demand-side platform (DSP).
