- Variety, Monday, September 8, 2014 12:25 PM
Spotify is rolling out its first video-ad products for desktops and mobile devices, Variety reports. Worldwide, launch partners include NBCUniversal’s Universal Pictures, Coca-Cola, Ford and
McDonald’s, while U.S. partners include Kraft Foods, Target and Wells Fargo. “The video ads will be served to the 30-plus million users of Spotify’s free service (subscribers of the
premium versions will not see the spots),” according to Variety.
Read the whole story at Variety »
That's what they needed to do and what Sprint's bankroll and influence could bring. Bless 'em and good luck.