Around the Net

Marissa Mayer Pitches Yahoo At Ad Week

Yahoo chief Marissa Mayer met with 500 advertising and agency executives, representing 350 brands during the second quarter this year. At an Advertising Week event she kept working the pitch: Yahoo, she said, is a premium publisher, media platform, social channel, native and video ad force, and a quality brand making it worth the media investment.

Read the whole story at Advertising Age »

Next story loading loading..