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Ford Plans $5 Billion Lincoln Overhaul

Besides getting comedy-sketch time on SNL this past weekend, Lincoln's getting some serious cash from its coffers. Ford Motor, with the backing of Executive Chairman Bill Ford and the board of directors, has committed $5 billion to a multi-year investment including a new premium-vehicle platform. The plan is to revamp the product portfolio and reposition Lincoln as a legitimate threat to brands like Mercedes-Benz and BMW.

Read the whole story at Automotive News »

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