Around the Net
New App from Coach Adds Fun to Shopping
- Mobile Commerce Daily, Wednesday, October 29, 2014 12:47 PM
Leather goods maker Coach’s new stand-alone mobile application plays on its Peanuts collection and features fun photo activities. The collection features the American comic strip characters, and the app taps social by going beyond simply its shopping component. By including fun factors, Coach builds awareness for its Peanuts Collection of products and provides a platform to introduce its future products.
