DoubleClick Inc., a digital marketing solutions company, has purchased the intellectual property assets of Sabela Media, Inc. from 24/7 Media, Inc. Financial terms of the deal were not disclosed. As
part of this transaction, 24/7 Media will retain all assets not associated with the intellectual property of Sabela Media. Sabela Media, a global ad serving, tracking and analysis company, is
headquartered in Sydney, Australia, and has over 150 clients worldwide.
- Adam Bernard