CMR Buys Evaliant

  • June 11, 2002
CMR, the leading provider of strategic advertising and marketing communications information, today announced that its parent company, Taylor Nelson Sofres (TNS), has acquired the business and assets of Evaliant Media Resources LLC. According to the announcement, the business will now operate under CMRi, the Internet division of CMR/TNS. Founded in 1998, Evaliant is an international provider of online advertising data. It is the only company to capture and categorize new advertising and advertisers on a daily basis. Current clients include America Online, Yahoo!, CNN, The Wall Street Journal, Financial Times, BBDO, Havas and DoubleClick.
Next story loading loading..