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In-Store Pickup Two Minutes Slower Than Regular Checkout

A study by StellaService finds that people who buy online and pick the product up at a store spend more time at the desk expediting the pickup than do regular shoppers who are buying their product the old-fashioned way. The study found that in-store-pickup shoppers spend 58% of their time at the checkout desk (3.1 minutes on average) versus 15% (1.1 minutes) for in-store shoppers. 

Read the whole story at Chain Store Age »

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