In Ace Metrix' top 20 packaged goods brands, based on their 2014 video ads, Dr. Pepper's Snapple and two brands under Anheuser Busch won in the beverage category. The study used
3.5 million responses from 700,000 consumers who watched over 7,000 ads. Snapple won first place followed by Bud Light Lime-A-Rita. Bud stole the top spot in the alcoholic beverages category from Sam
Adams.
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