• by Tyler Loechner , January 12, 2015

“[Company] launched major updates to its [Product] programmatic maximization engine showcasing enhanced user interface with responsive design, data visualization capabilities, and direct integration with their helpdesk. The enhancements provide online publishers with access to improved ad performance reporting and to more sources of revenue.

With the updated [Product] Platform, [Company’s] publishers have access to a wealth of data for better insights allowing them to make the most of every ad placement with powerful analytics. Built on big data technology that aggregates more than 10 billion impressions a month, [Product's] advanced performance analytics presents data visualizations for publishers to rapidly identify trends and maximize revenue across all demand partners for video, mobile, and display.”