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Asics Global Effort Empowers People To Run The World

Asics has unveiled a global effort, “It's A Big World. Go Run It,” with a multi-platform push that the brand is calling its “most ambitious to date.” It includes a launch umbrella commercial featuring Olympic and world-champion athletes. There are spots targeting tennis and rugby, as well as print, Internet, POP, and activation at the Asics L.A. Marathon in March.

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