Around the Net
Asics Global Effort Empowers People To Run The World
- NYSportsJournalism.com, Tuesday, February 24, 2015 9:42 AM
Asics has unveiled a global effort, “It's A Big World. Go Run It,” with a multi-platform push that the brand is calling its “most ambitious to date.” It includes a launch umbrella commercial featuring Olympic and world-champion athletes. There are spots targeting tennis and rugby, as well as print, Internet, POP, and activation at the Asics L.A. Marathon in March.
