An auto dealer group in Oklahoma, Fowler Holding, is using food trucks to get people to enjoy the dealership experience with free lunches. It's a way to set the dealerships apart from
the competition, get people to come to the stores and support the local food trucks, said Jonathan Fowler, vice president of Fowler Holding Co. in Norman, which owns seven dealerships. Says, Fowler:
“Car dealerships can be scary for some people. It breaks down barriers.”
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