Luxury watch brand Tag Heuer is tag teaming with Google and Intel to develop a smart watch. But Jean-Claude Biver, who heads the watchmaking activities of Tag Heuer’s owner, French
luxury-goods maker Moet Hennessy Louis Vuitton, says Apple is not the adversary. The partners are planning to unveil the watch between October and December. “The smartwatch market will be
big,” Biver said at a trade fair. “We are not doing anything against Apple. We are trying to make a watch with our DNA.”
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