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Grocery Shopping Linked to Mobile Wallet

  • Newsday, Thursday, March 26, 2015 1:30 PM

The service is a big step towards m-Commerce in the local market, where customers would be able to purchase and receive goods and services from their wallets. The service was being launched with National Foods, and would in future be rolled out further to include other suppliers, Econet said. EcoShopper will allow EcoCash subscribers to choose from a wide selection of grocery hampers from the EcoCash menu to be sent directly to the recipient, the company said at the launch. The service was available via the normal USSD menu, a mobile website and an Android application downloadable for free from the GooglePlay store. “As EcoCash, we are driving towards providing more solutions that will integrate mobile money into the day-to-day lives of our customers. We want to make things like shopping easier,” Jimmy Shindi, CEO of Econet Services said. The groceries, which were primarily basic goods for now, will be available in a choice of six baskets ranging from $20 to $300. Each basket comprises various brands of basic foodstuffs manufactured by NatFoods. The beneficiary will then be able to select a collection point from any of the over 40 NatFoods outlets countrywide.



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