• by September 9, 2003

Search engine marketing firm iCrossing has added the following people to their New York City staff. JOHN P. TIERNEY as Regional Director, SARA HOLOUBEK, Chief Strategy Officer, and KRISTA BRADY, Media Manager. Tierney joined the company in August 2003 to manage regional business development and operations. Prior to iCrossing, Tierney spent five years at America Online, Inc., where he developed and implemented online marketing programs for Fortune 500 clients, as well as provided product management for various AOL service features. Holoubek will provide strategic support for clients. In addition, she will provide industry insight, research and strategy for future client marketing initiatives. Brady brings over 5 years of media buying and management to iCrossing. She previously worked at Monster, where she developed and managed online keyword plans and buys, and provided campaign analysis.