Video rental service Redbox is offering freebies and giveaways via social media and mobile in an attempt to increase its customer base and drive sales through its application. The rental service is
holding weekly video rental giveaways through its Instagram account, encouraging users to engage with the brand through social media to extend its reach. Redbox is also giving away a free rental for
signing up on its mobile app to persuade consumers to download and drive up Kiosk rentals.
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