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Starbucks Bids Adieu To La Boulange

Starbucks is pulling the plug on its upscale baker chain La Boulange. Stating that the bakery cafes “are not sustainable for the company’s long-term growth,” Starbucks announced it would close all 23 La Boulange stores in the Bay Area by the end of September. Starbucks paid $100 million to acquire La Boulange three years ago, and began offering La Boulange baked goods at Starbucks locations.

Read the whole story at San Francisco Chronicle »

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