Each January, Americans are inundated with advertising blitzes intended to spur them into paroxysms of self-improvement, centered on making and keeping resolutions for the new year. Hundreds of
millions of dollars are spent encouraging people to eat better, exercise, undergo makeovers and spruce up their wardrobes, not to mention give up smoking and other bad habits that can be erased
through buying something.
Read the whole story at The New York Times, January 5, 2005
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