Pizza Hut is launching a campaign this week featuring an improv comedy group, which will host a three-hour live YouTube-based broadcast, accessed through the microsite PizzaHutLive.com.
The event this Wednesday involves giveaways of hundreds of prizes, including Xbox One, pre-release Halo 5: Guardians, selfie sticks and free pizza. Said Mehreen Shams, Pizza Hut’s senior
manager of customer relationship management, “We know our customers are there, and we wanted to meet them there in a fun and engaging way.”
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