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Retail Is Eating QSR's Lunch

The Burger Bar by Wegmans is emblematic of who is now challenging QSR's. The Burger Bar serves an array of exotic and traditional burgers at kiosk within a few Wegmans supermarkets in New York and Maryland. Such foodservice operations don’t just compete with traditional QSR outlets, they have surpassed them in consumer preference, according to data from The NPD Group. The variety and quality of convenience foods available now at retail outlets have improved, and traditional QSR concepts are in peril. 

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