Traffic to dieting and fitness sites yo-yoed early in the New Year as Americans briefly resolved to lose weight, Hitwise reported Friday. Visits to health sites bloated by 18 percent in the first four
days of 2005, compared to corresponding days in 2004. But, By the fouth day, traffic to sites like southbeach.com and trimspa.com began to taper off. Notably, Atkins, the most popular diet in '04,
lost ground to South Beach, Trimspa, and weightlossforidiots.com.
-- Gavin O'Malley
