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French Copywriter Wins Award Days After His Death In Attacks

  • Adweek, Wednesday, November 18, 2015 10 AM

A Renault ad by Publicis Conseil won gold in the Epica Awards on Tuesday. What the judges did not know was that the copywriter who had written it, Fabrice Dubois, died in the terrorist attacks on Paris last Friday. The Renault spot, titled "Go Anywhere, Go Everywhere," took top honors in the international award show's animation category. It features relatively little copy but won over jurors with its exuberant energy, backed by the spot-on use of the Beck song "Sexx Laws."

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