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Qatar Airways Takes Center Court With International Premier Tennis League
- NYSportsJournalism.com, Thursday, November 19, 2015 8 AM
Qatar Airways, the national carrier for the State of Qatar, has signed a three-year deal to become the presenting partner for the Coca-Cola International Premier Tennis League. IPTL, entering its second season, which brings together current stars, legends and upcoming talent in a five-city team and individual play format. Competition is scheduled to run Dec. 2-Dec. 20. Qatar Airways is expected to support with a multi-marketing effort including print, Internet, social media, local and in-arena signage and activations for fans and its airline passengers.
