Running counter to the double-digit decline in the overall Internet advertising industry, Unicast
, developer of the Superstitial®, has reported a growth rate of 160
% year 2001 over year 2000. Additionally, Unicast's Web site and ad network partners now number over 1000 worldwide, serving over 400 traditional advertisers at a 90% renewal rate. In its three-year
history, Unicast had recorded positive growth in eleven of twelve quarters.