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Facebook Launches Captioning For Video Ads

People watch about 100 million hours of video on Facebook daily, but they aren’t listening. That means Facebook is only getting a piece of the message across, if any. They need to think Charlie Chaplin. Facebook is doing that with product updates for mobile video ads, including a new caption tool. Before, advertisers had to embed their own captions, now there's a tool that does for them.

Read the whole story at Business Insider »

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