Fiat Chrysler Automobiles announced an end to its six-year partnership with Wieden + Kennedy. Over the years, the duo teamed up to create a range of work that was not only powerful, but also humorous, thanks to a partnership with "Anchorman 2" and a handful of ads featuring the movie's star, Will Ferrell. The two also reached some big milestones together including a few well-received Super Bowl ads and an Emmy Award for Outstanding Commercial for the Chrysler "Born of Fire" ad that featured Detroit’s own Eminem.