Around the Net
Chipotle Looking To Open Burger Chain
- The Wall Street Journal, Thursday, March 31, 2016 8 AM
Taco and burrito maker Chipotle Mexican Grill Inc. is developing a new burger chain called Better Burger. Chipotle filed a trademark application for the term “Better Burger,” earlier this month, according to U.S. Patent and Trademark Office records. A Chipotle spokesman said on Wednesday that the burger effort was in the works before last July, when a wave of disease outbreaks hit the restaurant chain.
