Around the Net
Esurance Offers 'Election Insurance,' Sort Of
- Adweek, Friday, April 1, 2016 10:15 AM
In an April Fools prank that you probably wish was actually real, the insurance brand created a new product called "Election Insurance." The idea, from Leo Burnett Chicago, taps into a poll from Vox which showed that 28% of voters would actually consider leaving the country, or moving to Canada, if the candidate they don't like wins the election.
