Around the Net
Kia Brings Back Hamsters
- Adweek, Friday, May 27, 2016 10 AM
In agency David&Goliath's latest pop culture-infused campaign, a lone guitar player kicks off the melody to "Dueling Banjos." A cherry red Kia Soul pulls up alongside him, and his tune is joined by a banjo, played by a country-clad hamster with an easy grin.
