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Coca-Cola Invests In Aloe-Based Drink

  • Fortune, Tuesday, July 5, 2016 8 AM

Coca-Cola has acquired a minority stake in an organic aloe water beverage startup, one of several investments the soda maker has recently made beyond its core business as soda sales soften in the United States. Coca-Cola bought a stake in a California-based startup called L.A. Aloe, which is known for the company’s Aloe Gloe brand.

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