REVOLVING DOOR: Caspar Schlickum Joins Wunderman As CEO For Asia-Pacific Region

Wunderman tapped Caspar Schlickum as chief executive officer for the Asia-Pacific region. He starts his new role in September. Schlickum joins Wunderman from WPP-owned Xaxis, where he served as CEO for the EMEA region. Schlickum will oversee Wunderman's Asia-Pacific operations, which employs 1,000 people across 28 offices in 14 countries. He will be responsible for developing and expanding the agency's offerings, with an emphasis on digital and data-driven marketing. Schlickum succeeds Martin Conneen, who is leaving the company to pursue new opportunities. Conneen worked with Wunderman for a decade and served as president of Asia-Pacific for two years. Prior to Xaxis, Schlickum spent four years at Mindshare as a global client lead, and one year at Kantar, WPP's data investment management group. "I am delighted to welcome Caspar on board as our APAC CEO," said Mark Read, Global CEO of Wunderman. "Asia is a high priority market for us and Caspar's unique experience in digital marketing, data and analytics, as well as his understanding of technology-driven business, will be hugely beneficial as we continue to grow our business throughout the region."
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