Klipmart, a New York-based rich media company, announced Monday that it would add Falk North America CEO Joe Apprendi to its board of directors. Apprendi has also worked in sales and management at
rich media companies Eyeblaster and 24/7 Real Media. While Apprendi was executive vice president at Eyeblaster, that company rose to be one of the top rich media technology providers, with over 400
agency and publisher customers worldwide in 2003.
--Shankar Gupta