Online automotive marketplace Cars.com yesterday said it launched its largest ever-national advertising buy. The site's advertising went on air yesterday and will run through October on various
cable networks, reaching more than 178 million viewers, according to a company statement. The campaign, featuring Cars.com's "Find the right car for you" message, is backed by increased
promotion across Cars.com's network of 200 local newspaper and television partners as well as an online marketing initiative.
--G.O.