Around the Net
Community Focus Could Be Next Big Thing For Marketers
- The Drum, Monday, October 3, 2016 8:01 AM
Consumers today indeed want to feel connected – and fulfilling that need will present an opportunity for brands and marketers in the years ahead. The Pokemon Go phenomenon is a good example of this concept in action. It took just 19 days to reach 50 million downloads – and had 500 million downloads within 70 days. It also earns about $10 million a day.
