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Lowe's Adds Augmented Reality For Shopping At Home

Lowe’s is providing a new way for consumers to model what they want their homes to look like with Lowe’s products without even going to the store thanks to a new augmented reality program. 
Lowe’s Vision, as the feature is called, is a mobile application that uses Google’s augmented reality platform, Tango, to let users model different products in their homes through their phones. The move is an attempt to streamline the decision process, which can be quite long for large home purchases such as couches.

Read the whole story at Mobile Marketer »

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