Yahoo expanded its FareChase beta travel search program yesterday to include hotels search, enhancing revenue opportunities when the program launches. Hotel bookings are potentially a more profitable
area of the online travel market, Internet analysts say, as the airline search market has grown increasingly crowded and competitive with major players Expedia, Travelocity, Orbitz and Priceline, the
airlines themselves and a host of other sites.
Read the whole story at DMNews.com, April 5, 2005 »