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McDonald's Cutting Drink Prices To Fight Slump

McDonald’s, reeling from an industrywide restaurant slump, is looking to beverages to help perk up the business. It plans to offer $1 sodas and $2 McCafe specialty drinks across the U.S. It’s turning to higher-margin beverages at a time when cheap grocery prices are prodding more Americans to eat at home.

Read the whole story at Bloomberg »

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