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Illinois Tourism Targets Adventurous Millennials
- Chicago Tribune, Thursday, March 23, 2017 8 AM
The new "Up for Amazing" spring and summer TV ads will air in 13 Midwestern markets and overseas through July. Fall and winter ads debut in September. The state is spending $15 million to market the campaign globally. It also includes print advertising, billboards and a revamped website at www.enjoyillinois.com.
