Seeking to expand its growing presence in China, the NFL has signed a three-year deal with media giant Tencent Holdings Ltd. that names Tencent Sports the exclusive live digital streaming media partner of the NFL in that nation.
Under terms of the agreement, Tencent would air live and on-demand select pre-season games, all "Thursday Night Football," "Sunday Night Football" and
"Monday Night Football" games, select Sunday afternoon games, the playoffs, the Pro Bowl and Super Bowl
LII, Super Bowl LIII and Super Bowl LIV.advertisement
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