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Lindt Extends Partnership With Grand Slam Tennis Champ

  • CandyUSA, Tuesday, December 19, 2017 8 AM

Lindt & Sprüngli AG is extending its promotional partnership with 19-time tennis Grand Slam Champion Roger Federer, who has served as a Lindt brand ambassador since 2009. Lindt executives say the partnership strategically enhances its brand awareness globally and helps gain footholds in emerging markets.

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