- WIBV, Tuesday, January 16, 2018 8 AM
In response to a dangerous social media craze involving teens ingesting Tide Pods, the brand partnered with Western New York native and New England Patriot Rob Gronkowski in a PSA about the trend.
“No no no no- what the heck is going on, people use Tide Pods for washing, not eating,” Gronkowski said in a video posted to Tide’s Twitter page.
Read the whole story at WIBV »