Around the Net

Advertisers Pour More Money Into the Big Screen

Hate being stuck in a movie theater with no choice but to watch advertisements on the big screen? Get used to it. Advertisers like these spots, and have been buying more of them. Movie ads are one more alternative to television spots, which are losing favor as TiVo and other digital video recorders make it easier for viewers to zap them.

Read the whole story at The New York Times, June 27, 2005 »

Next story loading loading..