Supporting its new 2003 E-Class, Mercedes-Benz is kicking off an eight city national lifestyle launch event called E-Motion to introduce clients and prospects to the next-generation E-Class sedan.
Potential customers will be able to test drive the all-new E320 and E500 sedans, in addition to treating themselves to spa treatments, gourmet food prepared by celebrity chefs, Fall fashion previews,
and a home entertainment products. E-Motion started August 16 at the Lyndhurst Castle in Tarrytown, N.Y. In all eight cities, MBUSA will partner with Saks Fifth Avenue, KitchenAid and Sony Electronics
to provide guests with the “ultimate” lifestyle experience.
