Bloomingdale’s has called on New Yorkers Sarah Jessica Parker, Christy Turlington Burns, Alan Cumming, Yankees’ shortstop Didi Gregorius and Elaine Welteroth to bring the
retailer’s spring ad campaign to life. The campaign, called “Heart of N.Y.,” begins April 23 and gathers the stories of these well-known New Yorkers who encapsulate the energy of the city
and speaks to the emotional connection people have with Bloomingdale’s.
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