Newspaper advertising revenue has been advancing this year, but the results -- especially over the past several quarters -- reveal a slowdown. Miles Groves, a media economist, puts it in this blunt
context: "We're in a world where the industry is growing at 3% but that's not enough." So where does that leave publishers who are trying to push the pedal on growth? Controlling costs can only help
so much. Even Wall Street analysts, who usually welcome such reductions, are growing weary of this tactic.
Read the whole story at Editor & Publisher, July 12, 2005 »