Samsung Electronics America, Sears, and CBS announced an expanded partnership that will enable college sports broadcast in HDTV (high definition digital television). Following the success of HDTV in
2001, football broadcasts will expand from 12 to 15 games, and, for the first time, two regular season college basketball games will be added to the lineup. This programming is in addition to CBS'
recently announced primetime HDTV programming schedule. Samsung and Sears have also partnered to produce the "HDTV Game Day" promotion in which Sears' full- line stores across the U.S. will show a
game each week during the regular season on a Samsung HDTV. The HDTV college sports broadcast schedule starts Sept. 7, 2002 with live coverage of the Miami vs. Florida game.