Kohl’s is launching a women’s private-label plus brand, dubbed EVRI, which the retailer says stands for easy, versatile, real (value)
and inspiring. It will be available online and in stores next spring. “Kohl's joins several other retailers and apparel brands in bringing size and fit inclusiveness to its assortments and
forging new private labels to differentiate its merchandise,” according to RetailDive. Read the whole story at Retail Dive »
