The famous mascot of Toys R Us will be featured at nearly 600 Kroger-owned grocery stores this holiday season. “This marks the debut of Geoffrey's Toy Box, a venture by Toys R
Us' one-time lenders who held onto the toy giant's corporate brand names and intellectual properties, including its iconic mascot, Geoffrey the giraffe,” according to
USA Today.
Some three dozen toys will be for sale at Ralphs, Smith's and Fred Meyer, as well as the Kroger namesake chain.
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