Around the Net

Japan's 'Fast Retailing' Co. Pilots Online-Offline Shopping

Japanese company Fast Retailing "is blurring the lines between online and offline shopping at the newest location of its fashion-forward, low-cost apparel brand, GU," according to Chain Store Age. "The store allows shoppers to experiment with clothing combinations on a virtual mannequin and create a digital avatar." Customers can order online and then pick up their items at a nearby GU store or a designated Seven Eleven location.

Read the whole story at Chain Store Age »

Next story loading loading..